ATHLETE FEEDS
With the cold air blowing and the leaves starting to change it’s time to think ahead about new products for this winter and what major changes have hit the nordic skiing industry. Some brands have done as little as changing graphics and others have completely reinvented their brands. In the wax industry, we have seen the release […] > READ MORE
March 31st is the last day we posted a new episode. Depending on where you stand in the COVID time machine, that might as well be a light year. Or a nano-second. From Oslo, Norway Devon chats about the time that was and the time that will be as we lurch into fall and […] > READ MORE
With a kowtow to Zach Caldwell and Noah Hoffman, we are repurposing their recent video conversation about anti-doping reform. On Nordic Nation, you’ll find just the audio. If you are more visual by nature, you can find the video here. Hoffman is a former longtime U.S. Ski Team member. Caldwell is Hoffman’s former coach and […] > READ MORE
BUILDING CHAMPIONS